Jarvis, B.J., Extension Agent IV, University of Florida/IFAS, Dade City, FL 33525
Palmer, D. K., Extension Agent III, University of Florida/IFAS, Seffner, FL 34584

Since joining Extension, educators relied on local newspapers placing free public service advertisements in order to get the word out about upcoming seminars, demonstrations, and workshops. However, in the last decade the print media has been shrinking dramatically in the number of newspapers on the streets as well as the amount of content in each publication. Therefore Extension educators can not rely on newspapers to bring in the crowds. So how does an agent inform citizens, growers and other stakeholders of their programs? Discover two quick low-tech marketing tools that an agent in any state can use to help fill the room without relying on print media.